Hayley Larue
I've been in the social media space, professionally, since 2013 and have worked as a social media manager for 9 years. I built the ever popular social media presence of Happy Jewelers, and have since branched off to manage accounts for other clients, to give myself the freedom to create my own schedule, focus on my personal brand, and be a mom. Social Media management is a High Income skill, and I'm here to teach you how to do it.
So You Want Social Media To Be Your Full Time Job
Overview: This course is your all-in-one guide to turning Instagram into more than just an app: it’s your brand, your business, and your career path. Whether you’re looking to grow your personal brand or become a full-time social media manager, I’ll walk you through the exact tools, strategies, and mindset shifts that helped me build a sustainable and profitable career in social media. 01: Laying The Foundation: The importance of aesthetic & first impressions Instagram is the modern day business card Understanding the psychology of first impressions Why your bio is important & what you should include in it Brief intro into SEO My favorite apps for creating a visually appealing grid 02: Building Community The power of authenticity: people connect with people Creating a more relatable brand/business How do you make your brand more relatable? Credibility is key 03: Conversions & SEO Why captions are important: A deeper dive into SEO Instagram SEO tips Using ManyChat to automate DM’s & convert comments into sales The difference between engagement CTA’s & Sales CTA’S Using psychology in your CTA’s: Urgency, scarcity, exclusivity Don’t be pushy, be authentic 04: Reels & Trends Why reels are essential & how to make them work for you should you participate in trends? 05: Work Smarter, Not Harder repurpose your content: the easiest way to create multiple reels w/ little effort Scheduling posts: why you should be using instagram & not a third party app How to schedule using instagram 06: Social Media Manager: A High Income Skill So you want to be a social media manager How to price yourself Proposal sample Knowing your worth Getting clients Who Should Enroll: Aspiring content creators ready to grow a personal brand Business owners who want to elevate their Instagram presence Social media freelancers looking to attract more clients Anyone who wants to turn Instagram into a full-time income stream Creatives, marketers, or stay-at-home moms ready to pivot into social media as a career$199.00$95.00My E-Book
The Art of Growing Your Brand on Instagram
Social media is constantly evolving, with new trends, features, and algorithms shaping the way people connect and consume content every day. To stay relevant, creators and businesses need to adapt quickly and embrace these changes as opportunities for growth. My hope is that you use this guide to help you streamline your process and get to the core of how you want your brand to be seen. What You’ll Discover Inside: Make a Lasting First Impression and turn casual visitors into followers. Creating content that connects Explore proven techniques to reach new audiences The importance of creating meaningful connections that foster a loyal community- engage your audience authentically and keep them coming back for more. Who Will Benefit Aspiring content creators seeking to build a visually compelling brand. Entrepreneurs and small-business owners eager to leverage Instagram for growth and engagement. Social media managers and marketing professionals looking to enhance their strategy toolkit. Anyone ready to level up their Instagram game with clarity, confidence, and purpose Format: File Type: PDF File Size: 5.6MB Length: 14 Pages$9.99
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